Hey there,
I'm Gayatri Taley

Want to build something on Farcaster?

I'm your person.

I ❤️ building on Farcaster

Farcaster Client
React
Next.js
Frames
DeFi
Mini Apps
Neynar
BasedCoffee

BasedCoffee

Winner of Base Onchain Summer Hackathon, frame & web app for crowd funding with crypto.

PeekFeed

PeekFeed

Farcaster client that enables to view feed of any user and build feed as per user's interest. Users can write/react from the clinet too.

Drafts

Drafts

Scheduling and drafting tool for Farcaster, allowing users to prepare and queue casts for optimal posting times as well manage multiple accounts.

Insta Clank

Insta Clank

AI agent that can launch ERC-20 token from Instagram posts, with fees sharing with the creator and a Farcaster frame to enable buying.

What's your Farcaster worth?

What's your Farcaster worth?

Interactive frame that calculates and displays the value of a user's Farcaster account based on followers, engagement, and other metrics.

built some base colors derivative nft projects

Solidity
NFTs
Alchemy
Splits
Higher Colors

Higher Colors

NFT collection for Higher Community, mint the logo in a base color.

Base Logos

Base Logos

NFT collection of base logo in base colors, with a revenue share model for the color owners.

Base Words

Base Words

Text-based NFT collection that generates unique word combinations with visual styling based with base colors.

Anon Colors

Anon Colors

A fork of higher colors, for the Anon community, mint the logo in a base color.

growth engineering with Onboard to bring more users to web3

Growth
Marketing
NeoBank
Community
Gamification
Diwali Gift Campaign

Diwali Gift Campaign

Seasonal growth campaign for Onboard that leveraged cultural moments to drive user acquisition and engagement. Acquired 500 new users.

Bren

Bren

Farcaster & Telegram bot to enable community driven appreciation, which evolved to become the points system for Onboard Crpto cards and USD account.

Spin the Wheel

Spin the Wheel

Interactive reward mechanism that increased transactions on Onboard card during Holidays through gamified incentives.

Leadpage Generator

Leadpage Generator

No-code tool for quickly creating high-converting landing pages tailored to different user segments, enabling to run ads on scale across different geographics. Lead to creation of 20+ pages acquiring 1000+ leads.

Growth Backoffice

Growth Backoffice

Internal dashboard for tracking growth metrics, campaign performances, user journey analytics as well as customer agent assignment to unblock users.

About

Content Marketer turned Web3 Developer

Technical Background

Self-taught MERN developer, specialized in Farcaster frames and applications, smart contract development, DeFi protocols, and AI-agents. Passionate about creating secure, efficient, and user-friendly decentralized systems.

Content Expertise

Before becoming a developer, I was in content marketing for 6 years. I combine technical skills with content knowledge to grow and educate users about web3 products.

Work Experience

Growth Engineer
Onboard • Sept 2024-Present

Leading development of growth products at Onboard (neobank on Base focussed on global payments for creators). Work end-to-end product idea initialization to development, working with different team to grow top of the funner and user activation in the app.

Founding Member
Build • 2022-2023

Conceptualized, managed and grew a cohort based course focussed on helping people build side projects and learn no-code and web3.

Content Marketing
Various MNCs • 2018-2022

Worked at B2B companies like Nielsen, Tiger Analytics working on content marketing including social media management, content writing.